Leading Portal Permit Ready Rebrands To Development Ready In Time For East Coast Expansion


Development site buying and selling hub Permit Ready has announced the renaming and rebranding of its platform to Development Ready as it expands rapidly across Australia's east coast two years after the company’s launch.

Development Ready instantly connects real estate agents with qualified buyers sourced from developers and investors nationwide. The site makes it easy for developers to find their next project anywhere across the country.


Development Ready Managing Director Nick MateriaThe company has evolved rapidly to become one of Australia’s leading platforms for listing a broad range of development sites for sale, currently with over 10,000 subscribers including investors, developers and real estate agents. Development Ready has listed over 2000 properties since its inception with a total sales value of more than $3 billion.

The rebrand coincides with several milestones for the company including its continued roll out of features including a construction calculator, feasibility tools, mapping functionalities and property development investment fund which will further guide aspiring and experienced developers through the life cycle of a development project. The Development Ready team has set up a secondary office in Martin Place, Sydney, which was announced in January 2017.

Managing Director Nick Materia said the business had changed its name and expanded its focus in response to developer demand.

“Development Ready has focused its resources on showcasing development-only approved sites for sale. But following the company’s initial launch, developers have also flagged interest in pursuing ‘development-potential’ land opportunities,” he said.

“This, combined with strong growth in our audience base and a rapid uptake in real estate agency partnerships has prompted an expansion of our service offering. It was time to re-imagine our company’s broader role in the future of development site listing and purchasing,” he said.

“Our buyers are genuine, active and targeted – and there are a lot of them. I believe this is what sets Development Ready apart from other portals,” he said.


Development Ready provides a portal for selling and purchasing development-approved and development-potential sites across Australia.

Development Ready has a unique, independent view into development trends including upcoming hotspots, buyer trends, price trends and enquiry patterns for all states of Australia, with regular listings from over 300 real estate agencies across Australia.

The company has partnerships with leading agencies including Colliers International, CBRE, Savills, Knight Frank, Biggin & Scott Land, Melbourne Acquisitions, Ray White, Jellis Craig and more. Development Ready will roll out its redesigned logo along with an updated website URL,

Development Ready offers future and existing clients and users access to a wider range of development site opportunities across Victoria, New South Wales and Queensland, with an additional focus on South Australia and Western Australia over the coming months.

“Our vision is to increase the visibility of this unique platform. We aim to keep user needs at the heart of our approach and make Development Ready even more accessible to sellers and buyers across Australia,” he said.

“Recent case studies provided by existing clients have indicated that our website has consistently outperformed conventional portals, both in terms of the number of enquiries generated and the quality of these leads.”


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