Strong Demand Expected For Greenland's Omnia


Long renowned as one of Sydney's most aspirational property hotspots, Potts Point is set to get even hotter with a series of new luxury residential developments soon to be built and led by Greenland's prestige residential building, Omnia.

Located at 224-226 Victoria Street in Potts Point, it is the latest mixed-use luxury boutique project by leading property developer, Greenland Australia.

Greenland Australia Managing Director Sherwod Luo said Greenland is confident of a strong response from the market due to anticipated price growth in the Potts Point area in the coming years.

"There's a shortage of supply in this particular area of Potts Point and this alone indicates there will be strong demand," Mr Luo said.

"The views that our development offers are some of the best to be offered in the city in terms of the Opera House, Harbour Bridge and out to the Sydney Heads.

"Greenland's Omnia project will be the first project to revitalise the entire precinct into a vibrant, urban street area with high-end designer shops, new restaurants, cafes and shopping centres."Given Omnia's prime location and lifestyle offering, the project could well attract high profile purchasers in what is set to become one of Sydney's most exciting urban transformations in decades.

"Residents of Potts Point are a very discerning community and it is Greenland's intention to contribute to this lifestyle by adding new retail and perhaps a top-tier restaurant which will add to the already thriving dining scene," Mr Luo said.

Designed by Durbach Block Jaggers, Omnia will comprise of 135 high-end luxury apartments within a single 19-storey building. There will be two levels of specialty retail together with a Woolworths supermarket.

Mr Luo said half of all Omnia's apartments are double storey with each level having an alternate facing aspect so as to truly capture expansive city and harbour views.

"It will be a completely new building designed to maximise the views captured from its unique ridgeline position - it's the first and last building to capture these particular views from this perspective," Mr Luo said.

"Omnia will appeal to those buyers who are looking to live in an extraordinary building and insist on nothing but the best - from leading edge design to 'value-add' features that add to the exclusivity of the residential offering. Features buyers won't find anywhere else."CBRE director Ben Stewart says Omnia presents a rare and unique lifestyle investment opportunity which will largely appeal to the owner-occupier market.

Stewart expects the changes in the Potts Point area to be dramatic in the next few years.

"By the time the Omnia building is complete, customers will get to live in a suburb that has been transformed. It is on the cusp of that right now. There's a real potential there for customers to dive in and capitalise on that potential.""It's 10 minutes out of the city, it's the gateway to the eastern suburbs and you're basically adjacent to a railway station there. You’ve just got everything,” says Stewart, who describes the views as “some of the most spectacular in Sydney”.

"The views start from level three after the podium and almost every apartment features views from varying heights and aspects, many including the Opera House and Bridge and also out to the Heads."Known as one of Sydney's premier suburbs, Potts Point offers a wide range of excellent restaurants with local favourites including Kylie Kwong's Billy Kwong, Apollo, The Butler, Fratelli Paradiso, Monopole, The Roosevelt, Gastro Park along with Woolloomooloo Wharf's array of restaurants and bars right next door.

“Potts Point has come a long way over the years and the revitalisation of the area will make it a very desirable place to live, with particular appeal for Omnia as the first residential offering to hit the market in the area,” Mr Luo said.

“Omnia is set to become one of Sydney’s most highly sought-after and recognised residential addresses.”

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