The changing face of Footscray attracts first home buyers


One of Melbourne's rising urban hubs, Footscray is attracting the attention of first home buyers as a desirable place to live and invest.

Cowper Residences, a new master-planned mixed-use development, is ideally placed for buyers to purchase their first home and enjoy the benefits of Footscray’s growing, vibrant lifestyle.

Located just four kilometres west of Melbourne’s CBD, Cowper Residences offer a series of terraces, SOHOs (Small Office/Home Offices) and apartments, designed by award-winning architects ClarkeHopkinsClarke.

Cowper Residences are also offering a more affordable entry point into the market for first home buyers than other areas with a similar level of lifestyle amenity. Combined with the additional stamp duty savings by purchasing off-the-plan, a one bedroom can be purchased for $320,000, while two bedroom apartments with city views are from $505,000.

Situated on a quiet, tree-lined street away from the bustling Hopkins Street, the site is on the highest point between the city and Footscray, providing breathtaking uninterrupted views of the city from the second floor.


The low density residential buildings between the development and the city also means those city views will likely be there to stay without the risk of being built out. The development is located closest to all forms of public transport, with the train station only 200m away and a seven-minute journey to the CBD.

ClarkeHopkinsClarke’s masterplan for Cowper Residences has been mindfully designed to complement Footscray’s urban character and charm. The development will foster a strong sense of place and community, with each precinct linked by landscaped gardens and internal laneways, as well as a communal courtyard that connects apartment lobbies and small offices and retail spaces on the ground floor of the SOHOs.

The additional shared spaces of the development will also function as meeting places for residents, including the rooftop terrace, gym and café.

“By paying close attention to the local culture and existing built environment, our design of Cowper Residences seamlessly integrates with the community fabric of Footscray and the Inner West,” says Toby Lauchlan, partner at ClarkeHopkinsClarke.

Footscray is fast evolving into a vibrant art and design destination of Melbourne’s Inner West, with an already well-established community, as well as artisan makers and creators based in the area.

Engaging with the local community has also been at the core of Cowper Residences’ developer, AVIC Group’s vision for the project, choosing to create a lower-rise, low-density boutique property.

As part of this, AVIC Group has assembled a group of four Artisan Ambassadors for Cowper Residences who reflect Footscray’s unique culture.

“There is a strong commitment to supporting local enterprise and the creative spirit that has come to define Footscray,” says Cowper Residents’ selling agent, F.R. Chee from CT Real Estate.

“The Artisan Ambassadors all represent the very best that the area has to offer, and Footscray’s unique creative spirit and culture.”

From 22 July, there will be an opportunity for buyers to experience the unique offering from Cowper Residences first hand, and speak directly with the development’s agents, with the opening of its display sales suite.

Kitchens and bathrooms will be on display for viewing, as well as floorplans and touch screens featuring the range of products, materials and upgrades available for purchasers.

Meet Footscray’s Makers and Creators
With a well-established artisan vibe and a long-held sense of community collaboration, Footscray is a natural hub for new ideas and cutting edge design. Cowper Residences’ ambassadors include a choice few local businesses who share its community-focused values, including Yellow Diva, Hop Nation, artist Arjuna Watson and Botanicals on Barkly.
Yellow Diva


Among the ambassadors for the development is furniture artisan Yellow Diva, a design studio founded by David Walley and partnered by creative director Felicity Joll. It’s inspired, bold designs span commercial and residences furniture, lighting and accessories with a strong focus on craftsmanship, local production and environment best practice.
Hop Nation


Beer artisans Hop Nation is a Footscray-based craft brewery owned and operated by good friends – and former winemakers – Sam Hambour and Duncan Gibson, whose small batch beers have become a firm favourite in the Inner West and beyond.
Arjuna Watson


Artist Arjuna Watson has recently returned to Footscray after a 20-year apprentice in the Caribbean, basing the creation of his masterful works in this culture-rich location. Using the style termed “urban realism”, his preference is to paint in enamel and oils on large scale canvas, sometimes using stencils for text.
Botanicals on Barkly


Botanicals on Barkly are artisans of floral display, creating organic masterpieces from their warm and subdued shop in the heart of Footscray. Taking inspiration from the artistic and multi-cultural character of the suburb and surrounds, owner Adrienne Burford-Orr leads the team in providing seasonal oral arrangements for weddings, events and corporate functions.

The Urban Developer is proud to partner with Cowper Residences to deliver this article to you. In doing so, we can continue to publish our free daily news, information, insights and opinion to you, our valued readers.

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