Cremorne is in the midst of a renaissance of sorts as major tech companies make the move to Melbourne's new "tech hub".
The Australian arm of the Walt Disney Company is the latest company to make the move to Cremorne, joining Seek, Uber, REA Group, Tesla, Uber and Carsales.com.au.
The latest development application to be received by the City of Yarra is an eight storey commercial building located at 594 ā610 Church Street, Cremorne. Icon developments purchased the former Nuttelex building on the corner of Church and Balmain Streets in Cremorne in August 2016.
Designed by Woods Marsh, the proposed development would utilise a key site to become one of only two main entries to the more expansive Cremorne commercial and employment precinct to the west of Church Street. The subject site also has a laneway abuttal that separates it from other commercial properties to the west in Balmain Street.
ā594-610 Church Street, Cremorne is located four kilometres South-East of Melbourne CBD, easily accessible by foot, public transport or car with close access to train stations, tram stops and major arterial roads,ā the proposal said.
āThe site is within close proximity to a wide range of public amenities inclusive of commercial strips such as Church street, Swan Street and High Street. Public open space is easily attainable surrounding the site, with the Yarra River, Barkley Gardens and Dale Street Reserve within walking distance.ā
Key development features
According to the application, the building will include:
5,159 square metres of office space across seven floors
2 square metres of ground floor retail space
Three basement carpark levels providing 71 car spaces
100 bike parks
A communal rooftop garden.
The building will alsoĀ include:
A 20,000 litre rainwater tank
Recycling facilities
End-of-trip facilities to support the 100 bicycle spaces and to enhance cycling transit
A higher score on the BESS report than the 50% benchmark.
āThe proposed development for 594-610 Church Street Cremorne will stand as an iconic architectural precedent within the historically rich context,ā the proposal said.
āThe building articulates the scale and power of the industrial heritage of Richmond and Cremorne through a pronounced skeletal frame encasing the built form. The greying silos and the meandering Yarra River set a distinctive juxtaposition to the powerful structure, typifying the character of the precinct.
āThe design will provide a persuasive rhetoric between the bustling commercial strips and high end shops and the history of the precinct, celebrating the past whilst presenting a contemporary architectural response that will project itself proudly, signifying a new architectural era for Richmondās future."Accompanying Wood Marsh on the project team are:
Contour Consultants ā town planning
Traffix Group - traffic consultants
Leigh Design - waste engineers
Edifice ā environmental and sustainable design.
With all the proposed commercial activity taking placeĀ in Cremorne, it may not come as a surpriseĀ thatĀ the former industrial Richmond suburb is becoming one of Melbourne'sĀ most sought-after office markets.
Last week, global employment company Seek confirmed it's move to Cremorne, submitting a development application for a six-storey building at 60-88 Cremorne Street.Ā Other projects in the City of Yarra's development pipeline includeĀ 57-61 Balmain Street, and the 11-storey Alfasi Property Group developmentĀ at 510 Church Street.
Colliers International's TravisĀ Myerscough told The Age it will beĀ hard to find over 1000 square metres in Cremorne in the next year.
CBRE agent Josh Rutman followed up on this sentiment, telling the paperĀ that Cremorne is the most tightly held city fringe suburb in Melbourne, which is resulting in an increase in rents and creating a surge of confidence from local and offshore groups keen to develop office space in the area.
"Land values have reached nearly $12,000 a square metre, a 54 per cent leap over 12 months, according to data from agents CBRE."The application forĀ 594-610 Church Street is currently with the City of Yarra, who are poised to make the next decision in the process after September 13, following a community consultation.
Images courtesyĀ Wood Marsh.