The Urban Developer
AdvertiseEventsWebinars
Urbanity
Awards
Sign In
Membership
Latest
Menu
Location
Sector
Category
Content
Type
Newsletters
Untitled design (8)
25 DAYS UNTIL OUR UNMISSABLE FLAGSHIP CONFERENCE 29-31 JULY, GOLD COAST
25 DAYS UNTIL OUR FLAGSHIP CONFERENCE 29-31 JULY, GOLD COAST
SECURE YOUR SPOTDETAILS
TheUrbanDeveloper
Follow
About
About Us
Membership
Awards
Events
Webinars
Listings
Resources
Terms & Conditions
Commenting Policy
Privacy Policy
Republishing Guidelines
Editorial Charter
Complaints Handling Policy
Contact
General Enquiries
Advertise
Contribution Enquiry
Project Submission
Membership Enquiry
Newsletter
Stay up to date and with the latest news, projects, deals and features.
Subscribe
ADVERTISEMENT
SHARE
print
Print
OtherStaff WriterTue 09 Sep 14

Forever 21 Secures High Profile Pitt Street Mall Space

P

Investa Office has announced that it has finalised a ten year lease of prime Pitt Street Mall space to fashion giant,

Forever 21.


The international retailer has secured 2,741 square metres in Sydney Arcade at 400 George Street.


This is the first Sydney CBD store for Forever 21, after a five year search for a location that would meet the calibre they required to anchor their brand in Australia.


The brand has secured strong exposure in Sydney's most sought after shopping precinct with three interconnected levels, from lower ground to level one, that have prime street-level frontage.


The space that was previously occupied by Adidas, Glue, and Billabong, with be joined with a lower ground storage space that has been activated for retail use.


Forever 21 has over 480 stores globally and offers competitively prices clothes and accessories for all.


The companies five year Australian search has secured them other locations across the country, with their first store set to open in Brisbane in November 2014, followed closely by a North Ryde location in December.


Investa General Manager Sydney CBD Portfolio, Greg Long said that they have been focused on repositioning Sydney Arcade to take advantage of the strong demand from brands that require high impact spaces in prime locations.


“Our ability to convert lower ground storage to retail space has enabled the owners the capture significant capital value uplift by adding further valuable floor space and attracting the lease covenants of quality retailers,” Mr Long said.


Director of Real Estate and Business Development of Forever 21, Jatin Malhotra said that Pitt Street Mall has always been one of their top ten locations worldwide and that they are thrilled to be opening.


“Australia is a terrific market which provides great scale, enabling us to expand further in the coming years,” Mr Malhotra said.


With Forever 21 joining the likes of H&M, Zara, Uniqlo, and Sephora in Pitt Street Mall as it secures itself as the most tightly held retail market in Australia with a distinct international appeal.


 

RetailAustraliado not useMarketingSector
AUTHOR
Staff Writer
"TheUrbanDeveloper.com is committed to delivering the latest news, reviews, opinions and insights into the best of urban development from Australia and around the world. "
More articles by this author
ADVERTISEMENT
TOP STORIES
Exclusive

Carparking Correlation: How Parking Fees Provide Office Sector Health Check

Taryn Paris
6 Min
Molti chief Ben Teague out front of 32 Mercer Road Aramadale (rendering)
Exclusive

Buy to the Sound of Cannons: Molti’s Counter-Cyclical Move to Melbourne

Leon Della Bosca
5 Min
Exclusive

Tapping the Bunnings ‘Halo Effect’

Taryn Paris
5 Min
Exclusive

‘Construction Not a Scale Game’: Hutchinson

Phil Bartsch
9 Min
Nation's build-to-rent project Charlie Parker in Sydney's Parramatta where more projects are being located and built outside the CBD.
Exclusive

Foreign Capital Still Dominates BtR but Things are Changing

Marisa Wikramanayake
7 Min
View All >
the four concept towers approved for sydney metro's parramatta precinct
Development

Rush of Approvals Sends Parramatta Skywards

Renee McKeown
ESR building ESR completes delisting
Industrial

ESR Reveals New Team After Hong Kong Delisting

Leon Della Bosca
The construction site which will one day become Newcastle Tallest Tower by Urban Property Group
Residential

Urban Property Group Reveals Newcastle Tallest Tower Plan

Renee McKeown
The proposal that would best Thirdi’s Dairy Farmers north tower has moved ahead after being declared state significant …
LATEST
the four concept towers approved for sydney metro's parramatta precinct
Development

Rush of Approvals Sends Parramatta Skywards

Renee McKeown
2 Min
ESR building ESR completes delisting
Industrial

ESR Reveals New Team After Hong Kong Delisting

Leon Della Bosca
3 Min
The construction site which will one day become Newcastle Tallest Tower by Urban Property Group
Residential

Urban Property Group Reveals Newcastle Tallest Tower Plan

Renee McKeown
3 Min
Bunnings Clyde North
Markets

Bunnings Sold On as Charter Hall Doubles Down on Retail

Leon Della Bosca
2 Min
View All >
ADVERTISEMENT
Article originally posted at: https://theurbandeveloper.com/articles/forever-21-secures-high-profile-pitt-street-mall-space