Accor has opened the doors of its latest hotel, Shadow Play by Peppers, located in Melbourne’s Southbank and developed by Jonathan Hallinan's BPM.
The hotel is launching amid a slew of hotel accommodation offerings set to come online in Melbourne’s CBD in the next 12-to-18 months, which includes the likes of Hilton Melbourne on Little Queen Street, W Hotel Melbourne on Collins Street, AC Melbourne in Southbank by Marriott and Le Meridien Hotel on Bourke Street.
Australia's accommodation sector will welcome 45,000 new rooms over the next six years, and Melbourne leads the growth with 10,208 rooms approved or under construction, according to Tourism Accommodation Australia.
Last year Hallinan's BPM moved away from the high-rise apartment market to focus on developing hotels.
The move saw BPM sell the unbuilt 241-room Quincy Melbourne hotel off the plan to Indian billionaires Kapil and Rahul Bhatia for $91.3 million.
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Accor Pacific chief operating officer Simon McGrath said the new hotel by Peppers brings a new level of sophistication to Melbourne’s accommodation offering.
“Which caters perfectly to an increasingly selective global market that is looking for quality, location and facilities of a world-class caliber,” he said.
The hotel's restaurant will include a seasonally-curated menu and wine list selected by the Edwin Wine Bar & Cellar’s sommelier.
Shadow Play by Peppers is Accor’s second Melbourne property. The first, Peppers Docklands, opened in January 2016.
