The InterContinental Hotels Group will be bringing its boutique Indigo brand to Sydney when it opens Hotel Indigo Sydney Central in 2021 with Sydney property developer Watson Elite.
The new property will sit alongside sister properties Hotel Indigo Brisbane Fortitude Valley and Hotel Indigo Melbourne Docklands.
IHG will be the latest in a string of operators expanding into Sydney’s tightly-held boutique hotel market, with CityState receiving the green light for an 18-storey hotel in Sydney’s CBD last week, and the independent Veriu brand due to open at Green Square this year.
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Hotel Indigo Sydney Central will be located at 15-33 Parker Street, Haymarket. Architect Bates Smart is designing the project.
The 168-room hotel will include a restaurant, café and bar which will echo the produce markets were located in Haymarket from the early 20th century through to the 1980s.
It will also include five suites, rooftop terraces for meetings and events with views over the city and a gymnasium.
“With a prime asset in the middle of the central precinct, opposite Capitol Square, we knew we needed a hotel brand that would build on the best of the area and deliver an outstanding guest experience,” Cruz Chen chief executive at Watson Elite said.
“The Hotel Indigo brand is the perfect fit.”
IHG’s senior development director Abhijay Sandilya said that much of the company’s future growth in Australia may lie outside of Sydney and Melbourne and that there are few new lifestyle hotels in cities such as Brisbane and Adelaide.
Related reading: CityState Receives Approval for Sydney CBD Hotel
Dransfield Hotels and Resorts latest survey, Hotel Futures 2017, has found that over the next six years, more than 24,000 new hotel rooms will be added to Australia's existing inventory of 100,000 rooms.
For the first time, the report found that more than half of those rooms will be built in cities outside of Sydney and Melbourne.
IHG and Franzé Developments have announced a joint venture mixed-use development worth $200 million to build a 190-room hotel in Geelong, which will be the city’s first new hotel in more than 20 years.
IHG currently has 47 hotels operating under four brands in Australasia, including: InterContinental, Crowne Plaza, Holiday Inn and Holiday Inn Express.