Seymour Group Wins Approval for Broadbeach Project

Private developer Seymour Group has unveiled its debut into the Gold Coast market with a $32 million residential development in Broadbeach.

Seymour Group, led by developer Kevin Seymour, acquired the site in September last year for $6 million and was green-lit for the Bureau Proberts-designed project last week.

The nine-level beachfront project, known as Solace.

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The Broadbeach development, at 2 First Avenue, is the latest Gold Coast move for Seymour, with plans to attract buyers in the premium end of the market with the project offering one-apartment per floor.

Seymour, who founded the Brisbane-based development company four decades ago, said his development focus has traditionally been in areas considered “high end” with proximity to parks or the river, and closely located to central locations.

“It was our intention for this development to cater to the growing demand from down-sizers for high quality, large, luxury apartments in boutique scaled buildings,” Seymour said.

“I feel there is a genuine sense of sophistication and solace to these apartments. So much so, I have decided to retain two.”

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The ground floor comprises a two-bedroom apartment while the other eight levels comprise three bedroom dwellings.

JLE Project’s director Jamie-Lee Edwards has been appointed to market the development.

Prices for the 269sq m full-floor residences start at $3.35 million.