Unearthed: Your Complete Guide to Beautiful Property Marketing


The Urban Developer, in partnership with Wordsearch Australia, is proud to launch a comprehensive new publication dedicated to practical learning from the world's best property marketers.

Over the course of 12 months, the team have been working to bring together the best of the industry's insights and knowledge of marketing and share it with our audience.

“Unearthed: Property Marketing 101” is a 136-page how-to guide to creating beautifully effective property marketing campaigns.

Available in both digital and printed versions, the book explores the following topics:

  • Episode 1 - Marketing Suites

  • Episode 2 - Bricks, Meet Clicks

  • Episode 3 - The Name of the Game

  • Episode 4 - Even Better than the Real Thing

  • Episode 5 - How’s the Future Looking?

  • Episode 6 - Before the Shooting Starts

“After a year of hard work, we're delighted to introduce The Unearthed Series,” The Urban Developer founder and publisher Adam Di Marco said.

“It is a true showcase of the power of rich content.

“This kind of continued learning is a central part of our mission to connect, inform and inspire this industry.”

Unearthed - Property Marketing 101
Unearthed - Property Marketing 101

According to the series author, Wordsearch Australia director of creative strategy Barrie Seppings, Unearthed began as a series of conversations with the world’s best property marketers about the skills and techniques that go into producing beautiful, effective campaigns.

“It quickly grew to become so much more,” he said.

“Editing the series has been a pleasure and revelation as it gave me the privilege of spending time with some of the brightest minds and most experienced hands in our industry.”

The book includes interviews with developers and marketers from across the world, crystal ball predictions, checklists, W.O.W. (words of wisdom), worksheets, case studies and glossaries.


The Urban Developer is offering a special launch price to our community.

To purchase a copy of Unearthed: Property Marketing 101, click the following links:




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